After nearly five years of research and testing, pizza chain Markko’s will introduce a self-eating pizza in March of 2019. The product is targeted to today’s busy consumers who don’t have the time to eat.
According to CEO Lou Markko, the process utilizes the same technology that powers self-driving cars and self-fulfilling prophecies. “We’ve already simplified ordering pizza and tracking it,” he adds. “Now we’re simply simplifying eating it.”
Markko launched the chain in 2011 in the back of a vacuum cleaner shop in Paris, Texas. There are now 3,500,000 million locations across the USA, meaning no US household or business is more than 1000 feet from one.
“I predict the pizzas will be especially popular with corporate up and comers” says Wilma Potter, author of Who Eats What, When and Why and a noted expert on US dining habits. “Those looking to advance their careers don’t want to be perceived as people who have the time to eat pizza themselves.” She believes they’ll also be a hot commodity among Presbyterians.
Pizza prices will range from $56 for a six piece small to $132 for a 16 piece extra large. The chain promises a four-minute guarantee – from the time the pizza is ordered until it is self-eaten – though the R & D team is working to get that down to 3.5.